Strategy & Positioning⏱️1 min read
Strategy
Positioning, market selection, and success measures for the JSGlobtech GEO agency offer. Seeded on 2026-07-30 from `../source/JSGlobtech_GEO_Agency_Playbook.pdf`.
Strategy
Positioning, market selection, and success measures for the JSGlobtech GEO agency offer. Seeded on 2026-07-30 from ../source/JSGlobtech_GEO_Agency_Playbook.pdf.
This section holds business reasoning. Engineering facts live in ../architecture/ and ../integrations/; the money and the scripts live in ../sales/.
Some files here are marked commercially sensitive at the top. They contain deal values and target-account reasoning that should not be pasted into public copy, marketing pages, or
public/llms.txt.
Contents
| File | Purpose | Sensitivity |
|---|---|---|
| positioning.md | Why GEO instead of SEO, and the Agentic Action Layer / MCP differentiator | Internal |
| target-markets.md | Four high-CAC UAE verticals, example AI queries, deal-value targets | Commercially sensitive |
| kpis.md | What gets reported to clients, breakeven framing, unsourced claims to verify | Commercially sensitive |
Related
- Pricing that operationalises this strategy:
../sales/pricing-tiers.md(has an unresolved conflict with published site copy) - Decisions:
../decisions/0001-geo-mcp-core-differentiator.md,../decisions/0006-target-high-cac-uae-verticals.md